Stuttgart to End Partnership with Winamax

The Bundesliga club VfB Stuttgart will be ending its collaboration with the sports betting provider Winamax prematurely, according to media reports. Currently, the team is still promoting the French bookmaker on their jerseys for this season. The reasons behind this decision remain speculative.

Stuttgart Triggers Exit Clause

Originally, Winamax’s logo was supposed to adorn the team’s jerseys until the end of the 2025/26 season, during which Stuttgart will compete in the Champions League after a 15-year absence. However, a contract clause allowed VfB Stuttgart to terminate the sponsorship deal early, as reported by the Süddeutsche Zeitung.

Scrutiny Over Gambling Sponsorship

The decision to partner with Winamax last year was met with criticism from fans. In addition to Winamax, the online casino Jokerstar is also financially supporting VfB Stuttgart. Recently, it was revealed that the team will be promoting the Asian market for the crypto casino Lucky Block, an activity restricted in Norway. This move might be related to dissent from investor Porsche, a shareholder since January 2024.

Seeking Lucrative Deals

Despite a successful previous season with a runner-up finish, VfB Stuttgart aims to attract more prominent sponsors through their Champions League participation. The decision to part ways with Winamax could be influenced by fan and investor pressure. Fans on Reddit have reacted positively to this development, hinting at potential new sponsorships to come.

Conclusion

Wehrle hinted at the possibility of two regional companies joining as sponsors in the future. The landscape of the team’s sponsors is set to change by 2025, possibly leading to a new partner adorning Stuttgart’s jerseys.